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Vijay Devarkonda will give opportunity to local businessmen in their lifestyle brand Rowdy | Vijay Deverakonda’s lifestyle brand Rowdy will also help to deal with the Corona financial crisis – Bollywood News in Hindi

By Bollywood Hungama News Network, Jun 23, 2020 – 16:05 hrs IST

Arjun Reddy fame South’s superstar Vijay Deverakonda came forward to help people in many ways during the Corona crisis. Where the versatile actor helped many middle-class families through a unique initiative- ‘The Middle-Class Fund’ which was executed by Deverakonda Foundation. At the same time, Vijay Deverakonda has once again come forward to help the people. Vijay Deverakonda has decided to open doors for small and local entrepreneurs through his highly acclaimed lifestyle brand, ‘Rowdy’.

Vijay Deverakonda is constantly extending a helping hand

Vijay is the first artist from South to have his own lifestyle brand. Rowdy, the brand of Deverakonda, manufactures not only clothes but also many more accessories. From rowdy uber cool street wear, lungis to slates and even phone accessories, all these brand styles go on sale within hours of release and they have a few products that are sold only on their rowdy app .

Understanding the economic crisis faced by small entrepreneurs at the moment due to this worldwide pandemic, Vijay has decided to open the doors of his online platform – Rowdy to all local entrepreneurs and promote their innovative products through Rowdy.

Speaking about this unique new initiative, Vijay said, “Rowdy has taken this decision to open its platform to new local entrepreneurs. The platform we have created is open to all. We have cool, unique basically Rowdy products and you are a local Rowdy then contact us at” This is a humble step by the brand that will bring fellow citizens to the fore and inspire the best among them.”

At a time when we are all emphasizing on replacing foreign products with local products on social media, Vijay Deverakonda has taken a commendable step in this matter. He has provided a platform for all indigenous goods through his brand, Rowdy.



Bollywood Hungama